Three generations of journalists, Datang, search for "Qianjiang Langhua", small socks, weaving big weather
On April 10th, the interview team of "Take the News Road" entered the Zhuji Datang Socks Enterprise. Zhejiang Online Reporter Hu Yuanyong Lu Zhiyao Shooting Friends Jiang Liben Photo
A drop of water can refract the radiance of the sun, and a wave can show the tide of the times. In 2000, "Zhejiang Daily" opened up the "Qianjiang Waves" column, and sang the new chapter in the first year of the new century.
Haining leather, Ningbo clothing, Zhangzhou tie... Zhejiang rich block economy appeared in this column in the form of arrays. People have seen the distinctive characteristics of the block economy in Zhejiang, and learned the outstanding achievements of various enterprises in Zhejiang in the process of continuous innovation, and experienced the unique charm of outstanding people who are diligent in entrepreneurship, innovation and courage to create. It is these dripping waves that have merged into a magnificent Qianjiang tide.
After 19 years, we used the "Qianjiang Waves" as a window to look back at the development of the block economy in Zhejiang, and selected a pair of socks in many vivid examples to be published on November 13, 2000. "Da Tang: Small Socks Weaving a Big Industry" is the lead, followed by one of the reporters who wrote the report, Jian Jian, and went to Zhuji Datang.
After 19 years, we used the "Qianjiang Waves" as a window to look back at the development of the block economy in Zhejiang, and selected a pair of socks in many vivid examples to be published on November 13, 2000. "Da Tang: Small Socks Weaving a Big Industry" is the lead, followed by one of the reporters who wrote the report, Jian Jian, and went to Zhuji Datang.
Zhejiang Online Hangzhou May 16 (Zhejiang online reporter Su Jing Chen Jiaying Zhejiang University student Cao Wenxuan) Qian Jiang is rushing, the tide is not limited. The 20-year-old butterfly change of the small socks is a successful testimony of the Zhejiang model, and it is a vivid portrayal of the spirit of Zhejiang.
Big waves, sand, a pair of socks, the ultimate
"It's not the same! This is still a small town." We walked into Datang Town, Ying Jianyong looked at the prosperous streets and the lively market, and sighed again and again.
"That was not the raw material trading market that was just opened in the interview that year!"
"You are the old Huangli, and the new raw materials market will open in June."
While watching and talking, I have come to the People's Government of Datang Town without knowing it. "...Tangtang people who are eager to win are not satisfied with being a 'national champion'. They are launching a new round of entrepreneurship and striving to be the world's socks production center..." Rewriting the manuscript of the year in the town government, in charge of industry Deputy Mayor Zhou Luoyong lamented: "Today Datang has become the world's largest socks production base."
Back in 2000, when China did not join the WTO, Datang Socks was on the eve of full-scale open development. Today, the annual output of Datang socks has risen from 5 billion to more than 20 billion pairs, and the annual output value has soared from more than 9 billion yuan to more than 700 billion yuan, from research and development design, spinning, hosiery, to dyeing and finishing, embroidery and packaging. More than 10,000 companies in all aspects of marketing and marketing constitute the most complete industrial chain of socks industry in the world.
"It's not the '10,000 home factory' mentioned in the report, but the modern enterprise after the big waves." Yang Yungui, secretary general of the Zhuji Socks Association, said that in the peak of the industry in 2014, Datang has more than 16,000. Socks enterprises, behind the glamorous but is the low-end supply of low-cost competition and the constant increase in the cost of various factors. Not breaking, the Tang Dynasty people clarified their ideas, and decided to shut down thousands of low-small socks industry enterprises. In 2015, the reborn Tangshan Socks Art Town successfully entered one of the first batch of 37 characteristic town construction pilot projects in Zhejiang Province.
"After rectification, we fully invested in the digital transformation of traditional equipment, the total number of workers decreased by 67%, and the output increased by 14%." Du Guocai, deputy general manager of Zhejiang Xiuxin Technology Co., Ltd. told us that after the survival of the fittest, the socks industry began. All the gods are conspiring to transform.
"Anti-wear and diversion system, the arch is stable design... I used to look at the patterns and weaving techniques in the previous interview. I want to get a multi-functional design for a pair of socks now." In the exhibition hall of the sock town, Ying Jianyong A series of basketball socks were studied in detail.
"We specialize in fashion-functional sports socks, and we are taking the path of differentiated competition." Chen Renyong, chairman of Chuangmei Culture, greeted him. The young man led the team to design and develop various fashion functional sports socks covering basketball, football, tennis and other fields. It has obtained 24 national invention patents and utility model patents, mastered the core competitiveness of textile weaving design, and its own brand. After Glad enters the US market, a pair of socks can sell more than 20 dollars.
"Caramela" is aimed at 90s and after 00 fans, let the network anchor broadcast the latest products; "Oriental Edge" through the pineapple into the stockings to engage in marketing, the non-hooking "pineapple socks" once became a hot sale... In the show hall of the sock town, we saw a variety of socks and new sales methods. It can be said that Datang people have done the best in socks.
a group of Zhejiang people chasing dreams
"Old Gu is still doing a sock machine!" When he saw Gu Bosheng, the legendary figure of Datang Socks, Ying Jianyong was very excited. "I wanted to interview you 19 years ago. Unfortunately, when you went abroad, I didn't expect to see it this time."
At the turn of the century, Gu Bosheng, the director of the Datang Socks Research Institute, successfully captured the technical barriers of the international top socks machine, and upgraded and upgraded a large number of old style computer socks machines. The efficiency was the same as that of the imported socks machine, and the price was only 1 /15, led to the rapid development of Datang Socks. At present, Datang socks production accounts for 30% of the world's total, and the manufacturing of socks machines accounts for 90% of the world.
"For more than 20 years, I have been working with socks machines, and almost all of the smart socks machines around the world have been studied." Today, Gu Bosheng still immersed himself in the workshop to develop socks machines.
"Old Gu's new product, the price is one-third of the imported socks machine, the flatness and the quality of the seam is better than the mainstream Italian socks machine." "The many patents declared by Lao Gu were caused a few years ago. The attention of international counterparts, but he refused the acquisition of Italian socks machine manufacturers, determined to retain the core technology." Referring to Gu Bosheng, peers have raised their thumbs.
"Catching the world's best, has always been my dream." Faced with praise, Gu Bosheng smiled and said calmly.
"Today's order does not mean that there will be orders tomorrow. Only if you don't relax every day, the company can develop." This is a common saying by the general manager of the international brand OEM "Hunting Horse Socks". At that time, because of the foreigners saying, "You Zhuji people can't make stockings," he resolutely gave up cotton socks and played a world in the field of strange stockings.
New materials, new equipment, new retail, new platform... Today, Datang Socks has developed from an imitative and piled block industrial cluster to a complete industrial chain, a rich product line, complete technical support, and a self-owned brand. And an international industrial cluster with innovative R&D capabilities.
"How did small socks form a big industry? Datang people replied: Hardship and tenacity are the magic weapon for entrepreneurial success." For 19 years, the "magic weapon" mentioned in the report still works. It is precisely because a group of Datang people who are "strong and competitive" like Gu Bosheng quietly study and persist in their respective fields, Datang can move from a small village to an international stage in just a few decades.
Riding the wind and breaking the waves
Recently, putting pearls on the body has become a new fashion, and it is the chairman of Tairong Knitting Group Qian Xiaoyan who successfully matched the well-known block industries of the socks industry and pearls.
As the veteran of the Datang Socks industry, Qian Xiaoyan's story is not general: when China joined the WTO, Tairong became the first Waltton socks company to meet the Wal-Mart factory standards; in 2004, she took the lead to set up factories in Southeast Asia; In the year, she seized the opportunity of domestic consumption upgrade, and she developed pearl fiber clothing and socks...
Datang has also given fertile ground to these innovative entrepreneurs. In 2015, Datang launched the Socks Innovation Service Complex to build nine platforms, including creative design, big data services, and new retail services. Whether it is the digital transformation of traditional equipment or the research and development of new materials, as long as it is a sock company. Demand, here will be an effective resource docking. In 2018, this platform solved more than 1,100 practical problems that plagued companies.
"I hope that one day in the future, planes, rockets, spaceships, tanks and tanks on the ground, aircraft carriers in the sea, warships, warriors' helmets and bulletproof vests can all use new materials from Datang. This is me. The dream is also the dream of Zhongke Jinyu, and it is the dream of Datang people!" When talking about the future, Guo Jiangang, the head of Zhongke Jinxin New Material Technology Co., Ltd., is full of confidence.
Zhongke Jinyu is developing and producing a special fiber called PBO fiber called "21st Century Super Fiber". This is a special new material that is technically monopolized by foreign countries with high strength, high modulus, high temperature resistance and flame retardant properties.
"In July last year, we built the first domestic production and test line of 100 tons of PBO fiber. Now we have successfully developed PBO fiber that can be applied to the aircraft 'black box'; suitable for special defense, high strength rope, temperature resistant mat The civilian PBO fiber in the material and high-temperature filter industry has also achieved mass sales..." Guo Jiangang said that the cooperation with the Chinese Academy of Sciences to produce super-fibers has poured a lot of sentiments – wanting to do a big job for the country, fiber is just the beginning. .
It is precisely because of these Dangtang people who dare to dare to do it, the future of Datang, we can't see it; it is because of these entrepreneurial innovators who are doing the work and walking in the forefront, the block economy of Zhejiang The future, we do not want to define, but can not be defined.
Endless spiritual strength
Ying Jianyong
In November 2000, according to the requirements of the main responsible comrades of the Zhejiang Provincial Committee at that time, "Zhejiang Daily" opened the "Qianjiang Langhua" column on the front page and demonstrated the Zhejiang experience through a series of reports on regional characteristic economy, advanced enterprises and outstanding figures. And the spirit of Zhejiang.
A drop of water can reflect the radiance of the sun, and a spray can reveal the essence of the times. The block economy is a highlight of Zhejiang's regional economic development since the reform and opening up. One of the series of "Qianjiang Langhua" series that we wrote in the past, "Datang: Small socks weaving big industry" is the block economy across the province. A beautiful "spray" in the middle. However, it is these dripping waves that have become a magnificent Qianjiang tide and have written a beautiful chapter in Zhejiang's economic and social development since the reform and opening up.
In the fall of 2000, we were looking for an answer in Datang: In the early 1980s, it was a Datang town in Zhuji City. Why did it become the country's largest socks production base in just over a decade? Almost every pair of people in the world, how do small socks form a big industry? Datang people tell us that hardship and tenacity are the magic weapon for entrepreneurial success. This is an important secret of Zhejiang's blocky economic rise, which is nothing but raw and unpretentious.
In the spring of 2019, after 19 years, I went to Tangshan to interview, and a strange and familiar Datang fluttered.
Unfamiliar is the external change of Datang. The construction of the sock town is in the ascendant, a modern small city has risen, the traditional workshop has been transformed into a modern socks enterprise, and the creative design has emerged in an endless stream. The e-commerce network is the world... Today's Datang has undoubtedly become the Zhejiang block economy. A classic case of transforming the butterfly.
Familiar is the inner spirit of Datang. It is completely consistent with the deep imprint left to me when I interviewed 19 years ago. At that time, we wrote the following remarks at the end of the article "Datang: Small Socks Weaving a Big Industry": "From Goujian's 'rewarding' to today's Zhuji people's 'struggling for victory', this ancient land of Vietnam has never lacked heroes. And miracles. In Datang's hometown of Chinese hosiery, facing the entrepreneurial heroes of the new era, it is not so much enviable as the wealth behind them, it is better to say that the spirit of their generations is more eye-catching. Spirit is the vivid embodiment of the spirit of Zhejiang. Today, I also feel the passion of entrepreneurship and the passion of innovation in the Tang Dynasty entrepreneurs. In addition, it has added a share of the country to create wealth and create for society. The value of the home country feelings.
It is this endless spiritual power that leads Datang to write a wonderful past, and it will surely become the power source for Datang and become a new chapter in Zhejiang's new era of high-quality development.
Continue to write a new wave of legend
Zhuo Yongliang
Over the past 40 years of reform and opening up, a large number of industrial clusters known as the block economy have emerged in the land of Zhejiang, which is like a blossoming "Qianjiang Langhua". Especially in the new century, these block economies have invariably promoted industrial transformation and upgrading, and quite a few have turned into modern industrial clusters with strong global competitiveness. The scale of the industry continues to expand, the industrial chain is improved, and new kinetic energy, new models and new patterns are beginning to form and strengthen. Datang Industry is one of the most representative "splashes".
Quickly enter the "world capital." In the old town of Datang, in just a few decades, it has spanned more than 400 years of modern history. From the initial decentralized family manual production, along the road to sell, rapid development to large-scale cluster production, global sales, today, the annual output of Datang Socks is more than 20 billion pairs, the output accounts for 70% of the country, 30% of the world.
Rapid advancement of technological advances. Datang's main equipment for the production of socks was dominated by hand-socks machines in the late 1970s. In the late 1990s, computerized socks machines were used. In just over 20 years, the whole process of technological progress in the world's socks industry has almost passed. The sock industry equipment industry has risen rapidly. From the beginning of the modification of nylon socks machine to the independent development of small computer hosiery machines, to the production of computer hosiery machines that are close to the international level, Datang has only used more than 30 years.
Rapidly form a full industrial chain. In Datang, any advanced sock machine and accessories can be purchased. Any major raw material can be produced and configured. Any service related to the sock industry can be called on, and the hosiery culture is permeated. Datang's air. As early as 2000 years ago, hosiery was the main body, forming a whole industry chain covering the R&D design, spinning (including cotton spinning), packaging, marketing, logistics, raw and auxiliary materials production and management, etc. The "cost of land" in production and management has mastered the magic weapon that swept the world market.
Quickly construct new kinetic energy. In the past few years, the output of Datang Socks has grown slowly, but the output value and tax revenue continue to grow. The slogan of Datang is to read the "three-character classics" and realize the "phoenix nirvana" of the production and management of the hosiery industry. Taking "breaking" as the starting point, rebuilding the development cluster of the sock industry; taking "li" as the connotation, revitalizing the development momentum of the sock industry; taking "lifting" as a breakthrough to reshape the development environment of the sock industry. In just a few years, it has basically realized the change from a small-scale competition that relies on low-price competition and low-end quantity growth to a "productivity dividend" that mainly relies on connotation improvement and quality growth, and the economic aggregate and benefits are simultaneously improved.
In Aichi Prefecture, where Toyota Motor Corporation of Japan was located, in the early 20th century, the textile industry accounted for more than 90% of the local production value. Now, the textile industry can only be seen in local museums and folklore displays. In 1933, a company called "Toyota Automatic Loom Manufacturing" established the current Toyota Motor Corporation of Japan. In 2018, according to Toyota's annual report, Toyota Automatic Loom Company is still the second largest shareholder of Toyota Motor, with a stake of 7.85%. Small industries can certainly form large enterprises, but large companies like Toyota Motor have sales of 264.68 billion US dollars in FY 2018, which can only be based on large industries such as automobiles.
After all, socks are small products, and the happy life of the people of Datang must continue to improve. In view of this, the future development of Datang will surely open up new industries on the basis of the development of the industry and continue to write a new legend of the development of Datang. Throughout the land of Zhejiang, the blossoming "spray" will surely set off a bigger and more spectacular Qianjiang tide in the new journey of the new era.
(The author is a researcher at the New Economic Development Research Center of the Yangtze River Delta Research Institute, Zhejiang Province)
Walk up to understand the times
Cao Wenxuan
19 years ago, "Datang: Small Socks Weaving Big Industry" was published in the "Qianjiang Langhua" column, reporting on the regional industry of the sock industry. After 19 years, I had the privilege of participating in the "Same News Road" campaign, following the teachers of the Zhejiang News, revisiting the famous articles, returning to the Tang Dynasty, pursuing the footprints of the seniors, and feeling the changes of the times.
When I first arrived in Datang, the patchy houses and streets were set against the green willow sprouts. Like a beautiful picture, I can't help but wonder if Xi Shi had been creased here. Driving on the road in Datang Town, the material processing factory, textile factory and hosiery company that can be seen everywhere brought me back to reality, reminding me that this small town with an area of only 53.8 square kilometers can produce more than 20 billion pairs of socks every year. It is a veritable world of socks.
If the reports of the predecessors describe how Datang Town became the hometown of Chinese hosiery from the unknown village in the 1980s, what we are witnessing today is the development of China's economy since the new century. Step by step to the center of the world's socks manufacturing stage. In those few days, I and the teachers of Zhejiang News visited a number of enterprises in Datang Town, went to the workshop market, interviewed the workers and business leaders, and even forgot the meals.
Before leaving, I made a small investigation among my classmates. I was surprised to find that three of the four people's socks were produced by Datang. A few days of the Tang Dynasty hunting socks, I also refreshed the impression - the workshop production is intelligent, before a person in charge of one or two socks machine, now two people riding a battery car can control 120 socks machine; The CEO is persistently developing the sock machine, which makes the Italian and Japanese counterparts feel no small threat; open a pair of seemingly ordinary sports socks, special parts hide a lot of patents; light socks industry is not enough, industrial tourism is also thriving... no The eye-catching socks have changed from daily necessities to cultural carriers, and they are endowed with unlimited possibilities in Datang.
On May 7th, "Same News Road" published "A report that blew up the "Xin Xinsheng whirlwind" in the same year. After 36 years, the three generations of journalists revisited Haiyan – the song of entrepreneurs, the revolutionary passion is passed down" In the video broadcast simultaneously, Jiang Ping's words made people feel deeply. He said that the news road must rely on the "four forces" to go, especially the strength of the foot, the healthier the foot, the wider the scope of our observations, the stronger our thinking ability, the more we will write an article worthy of the times with emotion, and promote Progress of the times. As far as I am concerned, if I did not follow the "Walking the News Road" report to the squad, I would never have so much understanding of socks, Datang people, and contemporary entrepreneurs. Only by going on and getting closer can you understand the most real and powerful pulse of the times.
The teachers who listened to the Zhejiang newspaper said that "Datang: Small socks weaving big industry" is just one of the "Qianjiang Langhua" columns. After the opening of the column in 2000, a large number of Zhejiang newspaper reporters rushed to all corners of Zhejiang, reporting regional economics, outstanding enterprises and advanced figures, and displayed the vivid practices and fruitful achievements of Zhejiang in front of the world. This spirit of measuring the land and recording the era with the feet will constantly inspire me and other young people to accumulate themselves in the future work, and make good news that closely follows the pulse of the times and reflects the development of the local.
Zhejiang Hosiery Co., Ltd. is the earliest imported computer sock machine with far superior performance than traditional hand-cranked and electric socks machines. Chairman Hong Dongying said: 'The character of our Zhuji people is so strong. The production of socks is large and cumbersome. If you don't work hard and be bold, you can't take the lead in the market. 'This is not, we saw in her factory the advanced sock machine that the Italians just launched this year.
